Showing posts with label antihero. Show all posts
Showing posts with label antihero. Show all posts

Saturday, November 6, 2010

Intentional Fallacies


There has been a lot of brouhaha in the NBA media and online world about KG’s “cancer” trash-talking to Charlie Villanueva, some of it insightful and interesting and some of it not. Jay Kaspian King posted a take at FreeDarko of the event as illustrative of what’s wrong with KG that has gotten under my skin, and I’ve been trying to figure out just what about it I react to so violently.

He starts the piece out musing about the Giants recent World Series victory as affirmation of the social transcendence sports occasionally offers, but then contrasts that to his Red Sox fandom. He moves from watching the 2004 World Series to his disaffection with the 2007 Sox and discovery of liberated fandom, of viewing sports as existing in an “aesthetic realm, where players exist as performers”.1
1: I love me some FreeDarko, but I’ve never been able to get on board fully with liberated fandom. I take some umbrage at the term, at the implication that my loyalty to my favorite teams is some kind of cage I need to escape to fully appreciate other players. I’ve never felt a conflict between the knot in my stomach as the clock ticks down on a Celtics overtime game and the elation I feel when Chris Paul solves the geometry of the halfcourt set in a way I never would have imagined. They are very different things, but both are essential to what I love in sport. Both are part of what Angell calls the “business of caring” that grounds my love of sport.2 I have no problem with the FD idea that you should care about players, not teams, but that decision has always seemed to me like a false dichotomy that would rob me of a lot of the pleasures of my fandom.] But I think his take on this realm is flawed. He’s right that there’s an unspoken line athletes get crucified when they cross, but it’s not when they “remind us that the scope of their lives is larger than ours.” If that were it, things like the DRose Fast Don’t Lie commercial would infuriate the public, not sell shoes. The line is that athletes can’t let us know that their investment in the game is different from ours. Fans, collectively, care about their teams with a nigh-religious sort of fervor. Athletes care about the game and winning, but that’s on a personal level. The team itself is their employer. Maybe one they love, maybe one they hate, but their relationship there can never be the same as the fan’s purely emotional one. LeBron James infuriated the sports media/public not because he called an unseemly amount of attention to a change in employers, but because he did so in a way that callously disregarded the emotions of Cavs fans. We don’t want LeBron to act like switching teams is like us switching employers, we want him to take our feelings into account, to gracefully account for the fans whose lives he is affecting. I don’t really care if a player is the “sort of guy…we can have a beer with”, and I don’t think most other fans really do either, we care if a player acts in a way that disrupts our fandom.
2: King partially dismisses that Angell quotation in his piece, which I find funny precisely because Angell’s point is that his love is sentimental, but that doesn’t make it ridiculous, exactly the linkage King casually makes. Here’s the whole thing:
“What I do know is that this belonging and caring is what our games are all about; this is what we come for. It is foolish and childish, on the face of it, to affiliate ourselves with anything so insignificant and patently contrived and commercially exploitative as a professional sports team, and the amused superiority and icy scorn that the non-fan directs at the sports nut (I know this look—I know it by heart) is understandable and almost unanswerable. Almost. What is left out of this calculation, it seems to me, is the business of caring—caring deeply and passionately, really caring—which is a capacity or an emotion that has almost gone out of our lives. And so it seems possible that we have come to a time when it no longer matters so much what the caring is about, how frail or foolish is the object of that concern, as long as the feeling itself can be saved. Naïveté—the infantile and ignoble joy that sends a grown man or woman to dancing and shouting with joy in the middle of the night over the haphazardous flight of a distant ball—seems a small price to pay for such a gift.”


But on to KG.
“With Garnett, there’s always a sense of insecure theater, of a man who hasn’t quite convinced himself of the virtues and authenticity of his passions.”
This is the polar opposite of how I read the man’s excesses. To me, it has always seemed like the fire that burns within Kevin Garnett, the intensity that fuels him to be the defensive force he is comes with this. His intensity and buy-in transformed Paul Pierce and Ray Allen into 40% of one of the best defensive NBA teams ever. I’ve never seen him play with anything but full effort, and to maintain that kind of drive all of the time would seem to me to necessitate walking the thin line between zealot and lunatic. If you find that distasteful, fine, but even his oddest moments, the barking like a dog, the clapping in a guard’s face, seem to be born of an inability to escape the outer reaches of a genuine drive, not some sort of performative enactment of a role he thinks he should be playing. I’ll gladly concede that other interpretations here are totally valid, but that specific and damning a reading of the man’s actions to me demands some sort of proof. King seems to think that the lack of “Isiah’s grim determination…Rodman’s ‘fuck it, we’re winning’ mentality” is some sort of fundamental flaw, that his lack of Jordan’s “impenetrability of the mask” or Kobe’s “visible intelligence” (what?) is what’s wrong with him. But those are all projections, rather than character traits. King reads KG as a bully, while Jordan, who is universally acknowledged as a huge bully gets off the hook because he was “impenetrable”? If we’re talking presentation, maybe, but King is trying to make a more sweeping claim than that.

Rewatch that John Thompson interview. That has always seemed to me to the at the core of Garnett's appeal. Sure he's crazy and does weird things sometimes. But look at that interview. Thompson wants to talk about the numbers KG is putting up, but KG won't let him. He's unwilling to talk about individual success in the face of team failure. Commenter Ben calls the interview a man "grappling with the deconstruction of his identity" as a winner. That rings far truer to me than King's dismissal of it as "Jimmy Swaggert style...wild theatrics". If he's putting on a show, wouldn't he want the cameras to stay on? It's a plausible explanation, I suppose, but requires a fundamental mistrust of Garnett above and beyond the grain of salt all such interviews need to be taken with.


“And while I’m not so naïve as to say that Garnett’s comments marked some unbreached depth of trash-talking, I don’t find it instructive or even interesting, really, to argue whether or not this is in or out of character for him, specifically, or for NBA players, at large.”

“The moment Garnett was traded to the Celtics, he ruined yet another one of my childhood teams.”

“Any rational fan, really, anyone who doesn’t salivate at the thought of jumping strangers, should feel their stomach turn whenever they watch one of these encounters.”

Listen, I’m as interested as anyone in plumbing the performative aspects of professional sports. The idea of persona is fascinating to me, the construction of identity in the press and through televised action, but the risk is mistaking your reading of someone’s persona as indicative of who they are as a person. King throws away any notions of contextualizing trash-talking in that first quote, and then gleefully blurs the line between persona and person in what reads as a very personal takedown trying to tell me how to think about Kevin Garnett. I have no idea what gets said on the court at NBA games, but it’s hard to evaluate the “cancer patient” line without context. If Villanueva is tweeting it it clearly got under his skin, but that doesn’t mean it’s head-and-shoulders worse than what other players are doing. Maybe it is, but the fact that other players aren’t jumping on KG seems to imply to me that it’s at least within the ballpark.

Nobody is obligated to like Kevin Garnett. There doesn’t even have to be a reason for the dislike. I certainly have players who I don’t like for no reason I can identify, and there are plenty whose demeanor puts me off. But that doesn’t mean I get to run around saying they’re bad people.
“Why can’t we call an asshole an asshole every time he acts like an asshole?”
Because being an asshole is context-dependent. If KG brought his act to a pick-up game near me, he’d be the biggest dick around. But he’s paid millions of dollars to win, not to make friends, and getting into opponents' heads is part of that. If Michael Jordan played in your rec league, you wouldn’t want anything to do with him. But he brought his pathological competitiveness to the NBA, where it was appropriate. Garnett had the misfortune of being a dick to someone with a twitter account, but don’t mistake that for making him qualitatively different from the other shit-talkers who came before and after him. If you can prove he is, cool, go for it, but that’s the thing, you have to prove it.
"What the fuck do we owe Kevin Garnett?"
You owe the man a fair assessment. You can think he's a dick, you can think his act is a show, but if you're going to call him out on it, you have to show me something to back it up. You have to show me some proof that he's different from those around him and that his earnestness is a put-on. Otherwise, I’m sorry you dislike him enough that he ended your fandom of the Celtics, but please don’t couch yourself in liberated fandom so you can throw stones at a picture of who he is that you painted. Attacking strawmen makes you the asshole.

Tuesday, May 25, 2010

The Burdens of Respect

The practice of the world goes farther in teaching us the degrees of our duty, than the subtlest philosophy, which was ever yet invented.
— David Hume, A Treatise of Human Nature


How to Shoot Somebody Who Can Outdraw You: Tom Boonen



“In fact one is tempted to ask whether there is a single man left ready, for once, to commit an outrageous folly.” – Søren Kierkegaard, The Present Age

In (team) sports, as in all human interaction, respect is one of the basic forms of currency. Any time cooperation is necessary or impediment is an option, respect gets factored into the strategic calculus. Football schemes, how much of the plate a pitcher is willing to hit, who gets double-teamed when they get the ball, whether a rider gets help on a breakaway or just drafted, all are at least partly functions of respect. The same is true of our appreciation of athletes: A-Rod and Barry Bonds1, for example, will never have their staggering achievements fully lauded because they have never quite earned the public’s respect. What athletes have the opportunity to accomplish on the field and the ramifications of such accomplishments hinge to a large degree on respect.
1: I’ve always thought it’s a shame that Barry Bonds is held in universally low respect because, before he was forever tarnished by the BALCO revelations, he had the misfortune/bad judgment to be a surly black man in a largely white game. (Sure, he was an asshole too, but still.) Go look at his numbers in his prime in San Francisco. Yes, he absolutely was using steroids, but so was a significant segment of the league, and he had four straight years with an on-base percentage over .500 while slugging .749 or better. That’s not even possible, but he was never quite recognized enough as he should have been.

In the springtime, cycle racing has its Classics season. In contrast to the grand tours, the weeks-long races where the winner is the man who grinds his opponents away through carefully-laid plans, strategic attacks, team strength and attrition, the Classics are one-day races which are won by the man willing to go hardest at the front with the best legs that day. They are full-bore, chaotic affairs in which a single misstep or mishap2 can end a rider's chances of victory. You need a strong team to put you in position to win a classic, but you can't just rely on your team like you do in a tour. By the end of the day, the front of the race is a select few riders, all trying to win, and cooperation is often key in putting yourself in a position to contend.
2: If you want misfortune, ask George Hincapie about Paris-Roubaix…

In this year's Paris-Roubaix, in some corners considered the crown jewel of the classics season, Tom Boonen fell victim to the respect in which he was held by his peers. One of the world's finest sprinters, Boonen has the power to ride away from others on a flat course like Paris-Roubaix, and as a three time former winner was one of the heavy prerace favorites. As a Belgian sprinter in a race that is a Belgian monument, he was born and built for this. His race was going as planned with about fifty kilometers left: he was in a small group of elite riders at the front of the race. Barring the truly unexpected, the winner of the race would come from the group, and Boonen was right where he needed to be.

Until he wasn't. Fabian Cancellara, a Swiss rider who is the reigning world time trial champion, attacked when Boonen was at the back of the group. He quickly gapped the group, and powered away on a long solo attack. No one else went with him, and by the time Boonen saw what was happening, Cancellara was too far gone to cross the gap.3
3: It’s worth recognizing what a ballsy move this was by Cancellara. He had faith in his ability to beat that strong group of riders over 50 km even if they took up pursuit the way Boonen wanted them to. It may have been a lapse for Boonen to be in the back of the pack, but that’s a boldly early time to launch your attack.

A quick digression on the mechanics of bicycle racing (if you're more than passingly familiar with the sport, feel free to skip this paragraph): at its physical center, bike racing is governed by two factors, aerobic capacity4 and aerodynamic drag. A rider can go as fast as his legs and lungs can propel him, but if he has no one ahead of him, he has to punch through the air ahead of him. With a rider directly before him, he can use the slipstream that rider leaves in his wake to significantly reduce how much work he has to do to travel at that speed. All cycling tactics revolve around the interplay of these two things. This is why, despite its individual prizes, cycling is a team sport.
4: This disregards the anaerobic work of sprinting, of course, but that would really be getting pedantic, wouldn’t it?

By attacking alone with fifty kilometers left in the race, then, Cancellara was taking a risk. He would have to be faster than a group of riders, taking turns pulling at the front of a paceline to spread the hard work between them, for about an hour. If any man can do it, Cancellara is that man, given the course-he is monstrously strong, and as a time trial specialist he excels at the specific agony of the discipline-but success was by no means certain. If the group he had left behind gave its all chasing him, they could well catch him.

But they didn't. They didn't catch him because they didn't try. Not because they were throwing the race, not because they didn't think they could catch him, but because of their respect for Tom Boonen. Boonen immediately began trying to organize pursuit of Cancellara, but no one would work with him. Once Cancellara attacked, Boonen needed help. As much as a group chasing Cancellara would gain from taking turns exposed to full drag, a solo pursuer, no matter how fast or fit, would have little hope of catching him after spotting him a head start. I have no idea what was said on the course, but nothing Boonen said or tried did was to any avail, and because this was a classics race he had no teammates with him to help. Every rider in that group was there because they were in a position to do well in the race; no one was riding altruistically.

So why, then, concede victory to Cancellara? Such a move only makes sense if you're terrified of Tom Boonen. The only reason you would refuse to form a chase group is if you're certain that all you'd be doing was working hard enough to hand the strongest rider in the group a victory over the others. If you don't think you can beat Boonen after a hard chase for Cancellara, whether or not you catch him, then you're only going to get second, or third if you can't catch Cancellara. If you don't chase, you may be able to beat Boonen in a field sprint, especially if he works harder than everyone else in vain hope of reeling in the attack. You won't win, but you could take second.

In other words, your respect for the abilities of Tom Boonen overrides your competitive instincts. Despite the fact that winning Paris-Roubaix would either make or burnish the career of every single rider in the group far more than a fourth would Boonen's, collectively they decided that they would rather drag race for second than turn themselves inside out for a chance to win. I'm sure it's small comfort to the man denied a chance at the win he clearly wanted badly, but it says something that professional racers in their prime quailed at facing Boonen without his making any sort of move. Any strategic decision in such a situation has to consider what all opponents might do, but to give up hope for victory without any fight at all because of what the man next to you could do speaks volumes about the esteem in which he is held. It may well have been the optimal decision for their race results, but it's competitive cowardice. At least in that race, had he been respected less by his peers, he would have had a chance to win. It's not a trap he had any way to avoid, but he was hamstrung by being so respected.


Why Don’t You Love Me Anymore: Alexandre Vinokourov



As I see it, the whole point of pragmatism is to insist that we human beings are answerable only to one another. We are answerable only to those who answer to us – only to conversation partners. We are not responsible either to the atoms or to God, at least not until they start conversing with us.
— Richard Rorty, Comments on Jeffrey Stout’s Democracy and Tradition

During a sporting event, respect matters mostly between competitors. Spectators can and do cheer and boo, but they don't tend to have too large an effect on competitive balance. After the results are in, however, imbuing them with meaning falls to the audience. Athletes decide what happens during the contest (often with an assist from chance or officiating) but the viewing public imbues these results with meaning. Consider some still consider Hank Aaron to be the baseball's home run king, or why Duke basketball (for example) is despised in so many corners. There is no such thing as an objectively meaningful result; narrative importance is constructed after the fact, consciously and not, to fit what has just happened into the framework of our fandom, biases and to connect it to history.

About a month ago, Alexandre Vinokourov won Liége-Bastone-Liége. What is remarkable about this victory is that Vino has recently returned from a two-year suspension for PEDs and seems to have not lost much riding ability at all. Where previously most suspended riders return quietly, if at all, taking their place as a diminished figure, or as part of a narrative of change/redemption a la David Millar. What sets Vino apart is that he seems to have returned to the sport at roughly the performance level he left and has never directly addressed the cause of his suspension. Any question about his reception was answered when he crossed the finish line at L-B-L victorious and was met with a chorus of boos from the fans at the finish.5
5: I wasn’t there, and I got the impression that it was a smattering of boos and no real cheering, not an overwhelming salvo of derision, but even that is a staggering reaction for a crowd at such an important race.

Vinokourov has single-handedly, in the explosive manner of all in his career, blown open the debate about the role a no-longer suspended racer can and should play in the pro peloton. He has sat out the past two years, as the rules mandate. Legally, he is once again fully qualified as a racer, but how should we, the public, feel about him? The ex-dopers who tend to get a pass are those, the David Millars of the world, who show genuine repentence for their transgression(s) and express a desire to use the rest of their career to prove what they can do clean. That seems like the natural path for someone caught in such an act: confess to the crime for which you've already been caught, and salvage what you can. I don't mean to seem overly calculating, but the zeal of the convert seems to be the sensible path for a pro who thinks they have something left and don't want to be left out as a pariah. Vino has the advantage of not having to worry about sponsorship-Astana was built for him by hometown Kazakhs, so they'll (presumably) stick with him through thick and thin. Given his secure position, he spent his time off concerned primarily with not losing his form.

By the letter of the law, he has done his time off, fulfilling his punishment and clearing his name to race. As he said in his post-race press conference, "We are here to talk about my victory. I paid two years and now I want to show I can win without doping." Absent a seemingly perfunctory "I condemn doping" at the beginning of his remarks, Vino seems to feel that, those two years being over6, he is here to talk about the present.
6: Given the career length of the world-class athlete, a two year suspension must be an unbearable eternity for the athlete to live, bereft of professional meaning.

So the question is how those external to Vinokourov react. No man believes himself to be the villain; it is the masses who condemn or exonerate. So far as I could tell, the responses to the whole brouhaha were split between outrage that such a man would be allowed to win, or at least that such a man would have the gall to be outraged at boos and mixed emotions. No one seemed interested in a full-throated defense of a man who presumably has followed all of the rules save the one he was punished for breaking. He is a man who has lost the respect he used to hold in the eyes of the amorphous audience that his peers, fans and media followers constitute.

The wrench in the works here is the impossibility of certainty regarding both the guilt for doping and repentence of the caught doper. When I say that the natural path for the caught doper is an energetic contrition, this is partially because it doesn't necessarily matter how earnest about it the player is. So long as he plays to the cameras when he returns to the public eye, avoids obviously suspicious behavior and generally keeps a low profile as a good citizen, past transgressions will be some combination of forgiven and forgotten. Vino has chosen the harder road of acting as if he has nothing left to prove after his suspension. As a result, he is stuck. As he is performing at roughly the same level he was before his suspension, the reasonable conclusion appears to be that either a) his doping didn’t help him overmuch or b) he is still doping. To view his current results as anything but suspicious requires a pretty generous interpretation of the facts we have and few onlookers seem to be so inclined. We don’t (and can’t) know what exactly he did or didn’t do and what he is or isn’t doing, so his reputation is at the mercy of collective opinion based partially on speculation.

The collective disdain of the public has no mechanism to affect competitive results, but the wisdom of the crowd does have the power to undercut a title by not considering it cleanly won. If it is decided that Vino's victory is fatally flawed because of who he is and what he represents, then there is little he can do to salvage it. He may be able to affect some degree of character rehabilitation moving forward, but it may be that,


Minerva’s Owl Flies at Dusk: Floyd Landis



“The only facts which seem genuinely independent of any scientific theory are those of the present experiences of touch, taste, smell, hearing and sight that each individual scientist is currently experiencing. But such facts are not, of course, public facts, they are private to each individual. So we have the dilemma that, if facts are truly independent of theory they are private and do not form part of the public domain of knowledge; if they are public facts they are affected by all sorts of influences particularly from previous knowledge and upon which their exact form and our confidence in them depend. At least for science, there are no brute facts.”
— Rom Harré, Philosophies of Science

When I started it, this post centered on Boonen and Vinokourov and the role respect plays in their current situations. Earlier this week, however, American pro cycling’s current prodigal sun Floyd Landis set off another earthquake when he (sort of) reversed the defiant position he’s fought for the past four years. Briefly, Landis, who has spent his time since 2006 trying to clear his name after having his Tour de France title stripped for a positive synthetic testosterone test, owned up to using EPO throughout his career and fingered pretty much every current major American cyclist for the same. Lance Armstrong’s Team Radioshack camp has responded by making public emails from Landis they say undermine his credibility, while the cycling press generally has had to come to terms with how much they believe all the parts of Landis’s confession/accusations.

Landis hasn’t truly been relevant to pro cycling since his suspension, but being an American cycling fan has required forming an opinion on his innocence/guilt. At least initially, there were enough discrepancies about his positive test that his protestations of innocence were plausible, and his dogged pursuit of a cleared name helped his case if you were inclined to believe him. He was a sympathetic enough figure that much of the money he spent chasing what he called justice in court was donated by fans.7 He was a good man wronged if you believed him or a cheater trying to game the system if you didn’t. After that, the LeMond debacle and his inability to return to professional relevancy undermined a lot of his appeal.
7: He truly was a sympathetic figure for a while: Mennonite boy grows up to become mountain bike racer through practicing against his father’s wishes, then switches to road racing and is the third American to win the Tour de France. It wasn’t too hard to want to believe him when he claimed he was the victim of a false positive.

So Landis’s new remarks are something of a neon example of the trouble that comes with any such revelations about drugs in sports. The source is a man who is about as discredited as you can be. He is not only a convicted doper and at least tacitly complicit in a blackmail attempt, but if you believe him now, he has spent years of his life in the legal pursuit of a lie. Charitably viewed, he could be a man who, after spending years under the shadow of a lie born of self-preservation, has embraced searing honesty to move forward with his life. If you don’t want to give him the benefit of the doubt, here is someone who, after years of ebbing credibility and relevance, lashes out the only way he still can, soiling names of his enemies and maybe trying to blackmail the Armstrong camp.

Landis is lying about all, some or none of this. The VeloNews summary of events, while totally accurate in its treatment of the facts, misses entirely with its conclusion. The whole point, to me, is that these accusations involve what happened seven or so years ago. I don’t see how an investigation would turn up anything new from that period now, especially not something like a positive EPO test. The scrutiny that Armstrong especially has lived under for the past decade makes it vanishingly unlikely that there is damning evidence under some unturned rock. Like any doping accusation that doesn’t revolve around a solid scientific test, there is no way to elevate the charge above hearsay. The only court that will be able to judge here is the court of public opinion.

Whatever his goals and motivations are and were, Floyd Landis is in a position where even his apologists, however many remain, will be hard-pressed to imbue his statements with much sense of credibility. If he’s telling the truth now, he’s been living a lie since 2006. It’s not knowable for those of us who weren’t on the Postal Service squad at the time just how much veracity there is in his accusations, but it’s quite certain that he has lost the respect of just about everyone in the cycling world. For the sake of Landis the man, I hope that he is now committed to being honest, no matter what, but I’m not sure there’s a road here for him to salvage any sort of good name in cycling for himself. He’s too compromised at this point, his actions are too rife with possible ulterior motives, to be trusted. He has lost the respect of his peers, the media and the fans, so unless he can produce some sort of overwhelming evidence of these salacious claims his word will never be trusted.


So What

Respect is one of the main currencies of sports.9 Wins and money are the scoreboard statistics, the concrete facts that can be gathered to settle arguments: Bill Russell is a winner because of his eleven championships; Nolan Ryan is the best strikeout pitcher ever to walk the earth. But beyond the accretion of those two things, respect is the most important thing athletes can win or lose. In competition, the respect (or lack thereof) of teammates and opponents dictates strategy, and therefore wins and losses, in games. Its impact is greater, however, outside the lines of competition. The meaning of a victory or championship is not intrinsic, but contingent on society valuing it. Lance Armstrong is a marketing force not because he won seven bike races in France, but because American sports culture, having been told that that was a (italics)big thing(/italics), respected that fact. Sports being, like any part of society, at its base a social construct, the respect of others is what drives recognition. Alexandre Vinokourov may yet earn back his good name, but only if he can succeed and keep his nose clean long enough to shift the narrative of his career arc away from its current focus on his drug suspension. Floyd Landis seems unlikely to ever find the redemption that clearly still means so much to him. Respect plays a role in who wins and who loses, but it has everything to do with whom we think of as winners and losers.

9: All right, of human society in general, but of sports no less for being a part of that.

Sunday, December 6, 2009

The Trap of Perfection

Or: The Genius of Charles Barkley




Unless you live in a cave1, you're at least passingly familiar with the Tiger Woods saga that has played out over the past week or two. I'm interested not at all in what exactly happened with Tiger, his wife and his possible mistress(es). I suppose I'm interested in how Woods's career plays out from here, but I don't see how that is at all knowable, making any prognostication pointless. What does interest me is how we got here.
1: Ah, that hoary old cliché. It's just a bit pithier than saying "Unless you live in a television and internet media-free bubble".
Fundamentally, human beings are only somewhat knowable to each other, even in intimate situations. At greater distance, you can hope for facets of someone at best. How well do you truly know your coworkers? Your casual friends? Celebrity extends this even further. For all that we live in a maelstrom of media coverage and rapidly disseminated information, how in-depth is any of it?

Public persona then, is a construct that overlaps with the reality of private identity at best imperfectly, and at worst not at all. Because there are vast sums of money at stake, the athletes who matter on a (inter)national scale have teams working to sell them to us. Tiger WoodsTM is carefully built, with the parts of the story that fit being finessed into the narrative arc as perfect as his golf swing, and everything else is left out entirely.2 Done well, this is immensely profitable for everyone involved. The athlete gets lauded as a hero/role model, the company he3 is shilling for moves product, and the public gets an object for their affection. This is all well and good, but any cracks in the facade can spell trouble. Every elite athlete is a human first, foibles and all. For every Albert Pujols, who seems to be above reproach4, there are countless pros who fall short of the impossible ideal to which the best are held.
2: Charles P. Pierce has an excellent set of articles about Tiger Woods and this dichotomy, in addition to a nice one about Deion Sanders/Prime Time that are well worth your time.
3: Yes, there are certainly famous female athletes, but let's not pretend there's anything resembling gender parity here. For a variety of reasons, both sexist and physiological, the vast preponderance of famous athletes, especially w/r/t advertising money, are male. Just compare how many female athletes are featured in articles on ESPN.com and sports blogs compared to football cheerleaders.
4: And again, the operative word here is seems. I don't know Albert, he certainly could be an inveterate womanizer/drunk/gambler/general sleaze of a human. This comment is based purely on public reporting of acts that didn't appear to be calculated for public acclaim, but it's possible I've been duped by an exceedingly clever and subtle PR campaign.

In days of yore, public figures were actively protected. Beat writers traveled on the same trains as Babe Ruth. They played cards and drank together, so how could they write about the big guy's shortcomings? Think about how JFK's press corps actively safeguarded his public image. This is conjecture, but I would guess this symbiotic relationship, in which athletes images were actively burnished by writers who in turn got to write about folk heroes instead of flawed men, fell apart in the late 70s and early 80s. In baseball, several stars had very public struggles with cocaine. A large portion of the NBA had similar problems, which only compounded the fact that it was a largely black league covered by predominently white beat writers for a public discourse dominated by white audiences.5 At the same time, television contracts ballooned, and with them player contracts. Baseball had its first million-dollar player in 1979, which I assume was the first in any sport, though I could be wrong. (I can't dig it up on Google, so feel free to correct me here.) Stars' lifestyles drifted further from the average Joe's.
5: I don't know enough about the history of the NFL, NHL, golf or any other sport to compare their respective timelines here, but I have to imagine they all follow similar patterns.

Add in the ratcheting up of salaries over the next twoish decades and exponential acceleration the internet caused in media coverage, we find ourselves here. Instead of daily newspaper coverage of your local team and monthly articles in Sports Illustrated et al., you have all the varied blogs, ESPN plus the celebrity status of big stars like Tiger means that national non-sports media will run with a story like this. To really reel in the big bucks, conventional wisdom holds, you need to not only be a
The only way out, as far as I can tell, if you don't want to clamp down on access and try to rebuild7, is to emulate the genius of the Charles Barkley mold. I really don't know why another pro hasn't wrapped himself in the cloak of not being a role model. Any star who has a sufficiently public moral failing gets painted as a non-role model, but the usual response is mealy-mouthed pap about regret and living up to responsibilities in the future. Sir Charles was smart enough to realize that if he embraced not the specific failing, but rather his imperfection as a human, he could live his life the way he wanted and only have to avoid not totally trashing his image. Any future transgressions could be dismissed simply by saying "I told you I wasn't a role model." Far from ruining his endorsement prospects, look at where it got him. I can certainly understand that this is a counter-intuitive first step to take, but what I don't get is why at least one or two stars who would otherwise chafe under the mantle of perfect role model haven't tried the path of the antihero.
7: Note: this is exactly what I think Tiger Woods will do, largely successfully. It's not like he pulled a Michael Vick, he just got caught sleeping around, which I'm pretty sure something like 85% of all star professional athletes do, with some automotive bizarreness thrown in to juice up the story. If you'd rather think about what Tiger will do to rehabilitate his image, let me direct you to the always excellent Bethlehem Shoals.
 
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